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Think
through the effect of feeding this food on the animal from
a holistic perspective, including the quality of nutrition,
the balance and interaction of ingredients, the addition of
select nutraceuticals that can improve and protect health,
and the absence of any harmful components.
Make
sure the packaging material chosen is 100% recyclable.
Put
programs in place to manage the “environmental history”
of the product, including ingredient transport, storage and
handling, processing, warehousing, shipping and select stores
which will care for and represent the product correctly.
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